Drugs packaging design
09/08/2013 11:57
Due to reasons such as history and culture （Specialty Paper）, China's domestic medicine packaging design to form the comparison of a single article, the design of the flat box, and many other drugs packaging text the same, only color change to difference, plus the name is not marked, it is easy to confuse.
Follow the national related policy laws, change ideas according to the market change
Pharmaceutical packaging must consider intermiscibility, as well as in drug packaging material impact on drug stability storage period.
Pharmaceutical packaging has become a medium of sales promotion, good communication become important features
From the perspective of the integrated marketing concept of modern marketing is put forward, drug packaging has not only the problem of product strategy, it has become an irreplaceable promotion medium. Packaging to communicate with consumers as the final one pass, has a pivotal role.
Interactive marketing requires human and global recognition has nationalization
Interactive personalized marketing by becoming the mainstream of marketing mode, personalized consumption of drugs packaging design was put forward higher request.
Pharmaceutical packaging to achieve wider communication, have the ability to global recognition, its national style can not be ignored. With the speeding up of the integration of international trade, medicine packaging design should as far as possible to international level, has the ability of global recognition.